Art direction
Sleeve design for Radiohead – Parlophone Records. Working closely with Thom Yorke, I was asked to design the sleeve for ‘My Iron Lung’. The photographs are from Thom’s personal collection from their trip to Japan as part of their tour at the time.
Fonts
Jack Daniels: Design the website for the live music event promotion for Jack Daniels Ireland, Sweden and India – Client: Brown Forman.
Art directed and designed advertising including press and posters.
www.jdset.ie
Art direction
Promotional brochure for Jack Daniel’s premium brand ‘Single Barrel’ – Brown Forman
The was to create a high quality brochure promoting the Single Barrel brand to potential distributors and customers. As BF hadn’t launched Single Barrel fully in the UK, I was tasked to help create a style that would continue to be used for any UK promotion. The budget allowed for a number of printing techniques such as matt laminate, spot UV varnish and 5 colour printing, all on exceptionally high quality paper stock. Also included were invites and stationary.
Fonts
Entertainment One are a global leader in independent content ownership and distribution. The company’s comprehensive network extends around the globe with established entertainment and distribution divisions.
Design and supply various advertisements and online banners ads.
Art direction
Adapt Focus Publishing – Art Director of monthly full colour music magazine. Responsible for design, artwork, assistant designers and artworkers and production through to final print. Implemented transition from paste board to fully digital pre press artwork. Magazine was featured in Hot Graphics magazine for the innovative design.
I met a number of rising indie bands and artists such as Damon Albarn, Sisters Of Mercy, EMF, Dodgy, The Cure, The Wonder Stuff and last but not least, Courtney Love who destroyed my family heirloom Xmas tree on a photoshoot.
Art direction
DVD sleeve, special packaging design and art direction for ‘JAM’, ‘Brasseye’ and ‘The Day Today’ – Chris Morris/Channel 4.
Working closely with Chris Morris, we took the decision to create a special package with original artwork which was removed from any of the content on the DVD. The idea being that each part was unique and performing it’s own function. The photoshoot was directed at the Strongroom Studios by Mark Sampson/Chris Morris and photographed by David Tonge.
Graphic Design
Various packaging, print and online banner advertising campaigns for Lionsgate, BBC and 2 Entertain. The Bratz project was a full media campaign that entailed print adverts, Flash banner adverts, POS and marketing brochures.
Art direction
Venueplan: Brochures for Venueplan, a online event management company. The brief was to provide all the printed material for a nationwide campaign, to promote a data capture and event planning service.
Art direction
Granada Media: Folder design for the media department of Granada TV. The folder was to be used by the executives, marketing department and sales team.
They also needed a variation of the corporate logo to help differentiate from the programming departments.
Art direction
British Home Stores: Asked to design UK wide window display and in store posters for home improvement campaign.
Also magazine/newspaper advertisements and in store giveaways.
Graphic Design
Pegasus International: Pegasus International needed a new corporate identity which reflected their professionalism and gravitas in the financial sector. The horse head graphic was hand drawn before being converted in Adobe Illustrator.
Stationary, folders and brochures were also required.
Art direction
Pitch to redesign the quarterly members brochure for the RAC private members club, London.
Alias
Packaging design pitch for Brown Forman/Jack Daniel’s Jack/Coke mix in a can.
The brief was to design a can which was contemporary but still retaining the Jack Daniel’s style of branding
